• Conceptual integrity
• Be kind
• Core values
• Be empathetic (#5)
• Continuous improvement (#7)
• Do your best
• First things first (#3)
• In case of emergency
• My mission statement
• Personal responsibility (#1)
• Start with why (#2)
• Think win-win (#4)
• Regret minimization framework
• Values, principles and rules
• The four agreements
• Stoicism